Google celebrates 1 billion RCS users by launching new features

Google celebrates 1 billion RCS users by launching new features

Google’s bet on RCS is paying off, or at least that’s what it wants us to think. After a few minor wins, including Apple RCS support quietly confirmed With the upcoming iPhone and the number of monthly active users officially exceeding one billion, Google is celebrating its successes with advertisement New features for Android Messages users.

I want an official count of how many of those billions of users felt forced to adhere to the standard because it was platform specific. The only option to iMessage style Features. At least RCS He is It’s better than SMS in countless ways: There’s no character limit, it’s encrypted, and it lets you use emoji interactions for messages, just like iPhone users have been able to do all this time. It won’t offer the same benefits when you’re messaging an iPhone user, but that’s how the cookie breaks down in this competitive, dual-platform society.

Here’s the lowdown on the fun features to come Google Messages for Android: Photomoji lets you make emoji reactions for messages from a photo on your phone. I’m concerned about scams that could come from this kind of feature. Google hasn’t said how Photomoji will display between RCS and iOS users. Voice Mood Announced as part of a more significant rollout that includes updates to Wear OS, add an artistic graphic to your voice message to give the person on the other end a heads-up about the mood before they tune in.

The bitrate and sampling rate of voice messages have also improved among RCS users, so angry screams will be loud and clear. Since RCS is about rich In the area of ​​communication, Google has added Screen Effects, which features “lifelike animations” when you type frequently used words like “I love you.” Google says there are about 15 screen effects that prompt for unlocking.

Some additional features are plucked from other platforms. For example, animated emojis exist on social media and elsewhere, and profiles seem to be the equivalent of swapping verified iOS icons Calling cards. Speaking of iPhone, Custom Bubbles lets you change the color and background of your conversations. The idea is that there is no longer a battle between blue and green bubbles. But it’s unclear whether iPhone users will see this color change, so it won’t do much to fix the green bubble controversy.

Sure, this seems like a game of catch-up with other messaging apps, but Android users need to win. Google may also have wanted to extend the party after Apple’s reluctant approval. It’s more fun to make this feel like a Soap Opera drama rather than a single company Maintain its dominance By ownership standard.

The new Google Messages features will eventually roll out to all RCS users but are starting to roll out to beta users first. You will need to subscription To get into the event before everyone else.

(tags for translation)Google

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