Forget quiet luxury, and resist the urge to buy more

Forget quiet luxury, and resist the urge to buy more

  • By almost all accounts, Americans are under financial pressure. Yet we’re bombarded with messages to “buy more, more, more,” says personal stylist Allison Bornstein.
  • On the heels of her Three-Word Method and the False Shoe Theory, Bornstein has a radical new idea: “Just because you have money doesn’t mean you have to spend it.”
  • With the holidays approaching, here’s how to avoid the temptation to overspend.

Alison Bornstein, author of Wear It Well.

Photo: Jennifer Trahan

It’s not often that we’re told to buy less, at least on social media.

More likely, we’re encouraged to wear Loro Piana cashmere baseball caps and carry $300 Smythson notebooks like Gwyneth Paltrow in the name of “quiet luxury” and justify such expensive purchases with “Girl Math.”

This is in addition to the current trend of “treat” culture, which encourages spending money on small things like Starbucks as a form of self-care.

“We don’t need half as much stuff,” said Alison Bornstein, a celebrity stylist and author of a new book, “Wear It Well: Reclaim Your Closet and Rediscover the Joy of Getting Dressed.”

“Stop for a moment,” she said.

Actress Gwyneth Paltrow walks out of the courtroom where she is accused in a lawsuit of bumping into Terry Sanderson during a 2016 family skiing vacation, in Park City, Utah, March 21, 2023.

Rick Bomer | AFP | Getty Images

By almost all accounts, Americans are under financial pressure. Yet we are bombarded with messages to “buy more and more and more,” as Bornstein said.

Bornstein, who has worked as a fashion consultant for more than 13 years, encourages her clients to work with what they already own. “It’s easier to buy something new, but you can use what you have,” she said.

“You can be more creative, more interesting and much more economical.”

More personal finance:
Quiet luxury is perhaps Americans’ most expensive trend yet
Shoppers are embracing “girl math” to justify luxury purchases
Paying with cash helps shoppers “forget” guilty pleasures

While some things may be worth splurging on, like a good coat or professional tailoring, “just because you have money doesn’t mean you have to spend it,” Bornstein wrote in Wear It Well.

With her ubiquitous three-word method for defining personal style and the wrong shoe theory for changing habitual combinations, there’s a reason her ideas resonate, and some of it is down to spending fatigue. “People are tired and left with a pile full of things they asked us to buy and don’t know what to do with them,” she said.

Alison Borenstein’s book: “Wear It Well.”

Courtesy: Allison Bornstein

Quiet the hype completely, warns consumer savings expert Andrea Woroch. “The simplest way to avoid temptation is to get off the list by unsubscribing from emails, unsubscribing from text alerts, turning off notifications in retail apps, and unfollowing brands on social media,” she said.

In addition, deleting payment details stored online helps create a “purchase hurdle” that forces you to think about your purchasing decisions, Worusch said.

Otherwise, Woroch and Bornstein both recommend sleeping on it. Bornstein recommends adding an item to your wish list before committing to a purchase, and resisting the urge to buy something just because it’s on sale.

“If you didn’t want something when it was full price, you probably didn’t want to discount it,” Bornstein wrote in her book. “Think of the sale as a bonus,” she said. “When an item you know you want is on sale, it’s more fun.”

Subscribe to the CNBC YouTube channel.

(Tags for translation) Lifestyle

You may also like...

Leave a Reply

Your email address will not be published. Required fields are marked *